The Value of a Good Beer Name

While the liquid itself will ultimately decide whether customers come back for a second pint, it’s often the style of beer and its name that first get a drinker’s attention.
Fort Collins CO, Apr. 16, 2019 — Names can be whimsical and funny and offer a sense of place or insight into a brewer’s mind. But […]

By |April 16th, 2019|News|0 Comments

To Attract Health-Conscious Consumers, Brewers Focus on Functional Ingredients

Watertown MA, Apr. 15, 2019 — Bee Pollen. Quinoa. Pink Himalayan sea salt. You wouldn’t ordinarily expect to find these ingredients listed on a beer label, but increasingly brewing companies are pushing more “functional” offerings as they look to appeal to consumers seeking healthier alcohol options.

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By |April 15th, 2019|News|0 Comments

Last Call: Beer Purchasers’ Index Expands in March

Watertown MA, Apr. 12, 2019 — The National Beer Wholesalers Association (NBWA) Beer Purchasers’ Index (BPI) — which helps explain U.S. beer distributors’ monthly buying behavior — expanded in March for the third consecutive month. The 53.8 reading was “well-above” March 2018’s index of 48.8, indicating NBWA members were placing more beer orders.

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By |April 12th, 2019|News|0 Comments

To Stand Out on Shelf, Beer Companies Introduce Augmented Reality Labels

Watertown MA, Apr. 12, 2019 — In a crowded beer marketplace, a quality product, vivid packaging or an active social media presence often are not enough for a company to capture consumers’ attention. Now more than ever, both established companies and early-stage craft breweries are turning to new technology to help them cut through the […]

By |April 12th, 2019|News|0 Comments

Lesson from CBC 2019: Craft beer’s growth is best measured block by block, not in total beer market share

Cincinnati OH, Apr. 10, 2019 — Stop me if you’ve heard this before: Overall beer is in decline, but craft continues to grow, although at a slower rate than in previous years (from 12 percent in 2015 to 6 percent in 2016, to 4 percent and now 4 percent again in 2018). As a part […]

By |April 10th, 2019|News|0 Comments

Industry Converges on Denver for 35th (?) Annual CBC

San Francisco CA, Apr. 9, 2019 — The very first conference for craft brewers was held in conjunction with the annual Homebrewers Conference in Boulder in 1982., put on by the American Homebrewers Association. At that conference, there was a separate seminar track of topics for commercial craft brewers. But it wasn’t until 1984 in […]

By |April 9th, 2019|News|0 Comments

BA President and CEO Bob Pease Pens Op-ed on CBMTRA

BA CEO and president Bob Pease wrote an op-ed this week on the importance of the federal excise tax recalibration for small and independent brewers.
Boulder CO, Apr. 9, 2019 — The Brewers Association (BA) CEO and president, Bob Pease, recently penned an op-ed on the importance of the federal excise tax recalibration for small and […]

By |April 9th, 2019|News|0 Comments

Canada acts to eliminate barriers to interprovincial trade in alcohol

Ottawa ON, Apr. 9, 2019 — Today, the Honourable Dominic LeBlanc, Minister of Intergovernmental and Northern Affairs and Internal Trade, highlighted plans to eliminate the only remaining federal barrier to trade in alcoholic beverages within Canada, taking the first step to give Canadians better access to Canadian products without restrictions.

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By |April 9th, 2019|News|0 Comments

Government of Canada Eliminating Federal Barrier to Interprovincial Alcohol Trade

Ottawa ON, Apr. 9, 2019 — The Government of Canada has announced the introduction of legislation that will remove a current rule prohibiting individuals from ordering or shipping alcohol across provincial borders.

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By |April 9th, 2019|News|0 Comments

Why Malt Matters

It’s the second-largest ingredient in your beer by weight, and yet many brewers are content to keep uncritically plugging away at brewing with grains that were bred and designed to satisfy the needs of large breweries. That is beginning to change.
Fort Collins CO, Apr. 8, 2019 — When it comes to brewing ingredients, there is […]

By |April 8th, 2019|News|0 Comments